patternix
Platform overview

Everything Patternix decodes, monitors, and predicts.

A complete reference for every capability in the platform — signal definitions, model outputs, delivery states, integrations, and what's coming next. If you need to explain it to an engineer, a media buyer, or your CMO, it's here.

Live creative dissection

Every ad decoded the same way, every time.

When a creative enters Patternix, this is what happens to it.

hm_cp302_v3.mp400:07 / 00:219:16 · 1080phm_cp302_v3.mp4
Extracted signals (12 of 65+)
hook problem-solutionvoice female 25-34prosody high urgencypersona wisdom_preserverconcept CP302format ugc-talking-headcta book-now-buttonproduct-shot 0:14–0:18ai_prob 8%lip-sync nativepacing fast-cutpalette warm-neutral
Status layers
  • L1buyingactive
  • L2lifecyclein test· spend below threshold0.94
  • L3andromedaaudience search· cluster unstable0.81
Forecast
Scale 92%
The 65+ signals

Four categories. Every field documented.

Every signal is a named, typed field — not a proprietary score. You can filter by it, search by it, and brief from it. Below is the current field set; new signals ship with model-card entries on the same cycle.

format

UGC talking-head, static image, screen-record, meme overlay, animated.

product_shot

Timecode range where the product or logo appears on screen.

palette

Dominant colour family: warm-neutral, high-contrast, pastel, oversaturated.

pacing

Cut rate: slow (>3 s/cut), medium, fast-cut (<1.5 s/cut), erratic.

visual_complexity

Scene-change frequency and on-screen element density.

ai_prob

Probability that the visual track is AI-generated (0.0 – 1.0).

orientation

9:16 portrait, 16:9 landscape, 1:1 square, 4:5.

resolution

Native resolution at upload: 1080p, 720p, 4K, etc.

text_overlay

Whether burned-in captions or headline text are present.

brand_logo_visible

Whether the brand logo or wordmark appears at any point.

Three status layers

L1 buying ·
L2 lifecycle ·
L3 Andromeda.

Every creative gets three independent status readings, updated daily: what the ad account says, what the trajectory model says, and what Meta's retrieval algorithm is doing. Each layer has its own confidence score and reason code.

Full Lifecycle Monitor docs
L1buyingactive
L2lifecyclestable scale0.91
L3andromedaretrieval winner0.88
verdict: scale · p=0.92
0.92p(scale) · day 0
Day 00.92· from fingerprint only
Day 30.88· retrieval winner, stable
Day 14✓ SCALE· matured — confirmed
Performance forecast

Day-0 score. Day-3 verdict. Day-14 grade.

The Forecast Engine generates a probability-to-scale score on every new creative the moment it's decoded. The score refines as delivery data arrives, settles into a scale / wait / cut verdict by day 3, and is graded against reality at day 14.

Full Forecast Engine docs
Cross-creative insights

What the patterns across your whole library reveal.

Winner neighbors

Every winner's five nearest semantic neighbors — similar hooks, similar voices, similar formats. Shows you what the algorithm already thinks are duplicates before suppression kicks in.

Concept families

Ads grouped by their assigned concept code, then ranked by winner rate within each family. Instantly see which concepts have legs and which are one-hit wonders.

Period-shift detection

Win-rate and fatigue-velocity trends by signal value, compared period-over-period. Catches when 'urgent female voice' stops outperforming or 'fast-cut pacing' starts fatiguing faster.

Integrations

Plugs in. Pipes out.

Data in* roadmap
Meta Ads
Triple Whale
Google Ads*
TikTok Ads*
Data out
Slack
Email digest
REST API
Webhooks
CSV export
Data, model & privacy

Built to pass your security review.

Your data stays yours

Creative assets are processed in your isolated environment and never used to train models for other customers. Embeddings are stored in a dedicated vector store — your index, your data.

Public model card, every version

Every Forecast Engine release ships with documented AUC, training volume, calibration curves, and known failure modes. Accuracy is published before marketing is written.

Enterprise security

SOC 2 Type II in process. SSO/SAML enforced org-wide. Full audit log queryable via API. Data residency in EU or US, contractually guaranteed.

Roadmap

Where the platform is going.

Dates are targets, not promises. Ship order may change; the model card policy does not.

Q2 2026Now
  • Lifecycle Monitor GA
  • Forecast Engine beta
  • Triple Whale + Meta API
Q3 2026Next
  • Creative Intelligence Suite
  • Multi-brand workspaces
  • Semantic search
Q4 2026Planned
  • TikTok Ads connector
  • Visual clustering GA
  • Pattern Library
2027Roadmap
  • Google Ads connector
  • Automated brief generation
  • Custom taxonomy API